ambition for your business is important or you will not survive at all. However, let's keep in mind we're talking about food. I think we want to be careful around this. Growth often leads to cutting corners which in food can be catastrophic for everyone. This is the part where having the right leadership really counts, i.e. keeping your eye on top line scaleable Growth while at the same time growing infrastructure to support it. Too often this does not happen in any business let alone food and ag.
Great article there. Yes it's true ambition is key to every business, most companies make losses for not following there ambitions.
Great article, food for thought (pun intended).
ambition for your business is important or you will not survive at all. However, let's keep in mind we're talking about food. I think we want to be careful around this. Growth often leads to cutting corners which in food can be catastrophic for everyone. This is the part where having the right leadership really counts, i.e. keeping your eye on top line scaleable Growth while at the same time growing infrastructure to support it. Too often this does not happen in any business let alone food and ag.
Thanks Chris, though I think the last few paragraphs speak to this point.